Spherex to Demo First-Of-Its-Kind AI Tool Spherexgreenlight™At NAB Show 2023 in Las Vegas

LAS VEGAS, NV - April 13, 2023 – Spherex, a global entertainment technology and data company, will demonstrate Spherexgreenlight™, its revolutionary expert-in-the-loop artificial intelligence (AI) and machine learning (ML) solution, at NAB Show in Las Vegas. The five-day event features 1,000+ broadcast, media, and entertainment exhibitors, educational panels, networking events, and special events. 

Spherexgreenlight™ uses advanced AI and machine learning to identify, interpret, and classify cultural events of film and TV shows. The cutting-edge technology assesses the cultural fit of the media content in 200+ countries and territories to help producers, distributors and streaming platforms reach a greater global audience. The technology identifies scenes in movies or TV shows with the highest risk of censorship by country by analyzing the dialogue, music, lighting, violence, sexuality, drug use, and many other components of a scene to help companies edit and distribute their content globally.

In today's global Media & Entertainment industry, content providers and streaming platforms must navigate complex and ever-changing regulations and cultural norms to operate successfully in different markets. Spherexgreenlight™ takes the guesswork out of editing content for regulatory compliance and local audience appeal. It accelerates time-to-market, reduces cost, and expands audience reach – all while ensuring brand safety. 

Spherexgreenlight™ has been named a nominee for both the Best in Show and Product of the Year awards at NAB, which honors innovation and acknowledges outstanding products and solutions in the technology and media industries. Winners will be announced during NAB Show on April 18th. 

Where to find Spherex at NAB Show: 

  • Booth Number/Location: West Hall – W1371

  • Exhibitor profile: here

Links: Spherex Website | Virtual Press Kit | Video Teaser | Twitter | LinkedIn 

About Spherex:
Spherex is a global entertainment technology and data company transforming how media and entertainment enterprises create, adapt and deliver film and television to audiences worldwide through expert-centered AI and machine learning. With unmatched expertise in cultural adaptation, ratings, metadata and title monitoring, Spherex works with the world’s largest media companies, movie studios, networks, distributors and streamers to build larger audiences, speed up content discovery, drive more video views and generate higher revenue. 

Media Contact: Melissa Remo, melissa.remo@beckmedia.com, +1.646.496.5432

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